Our New Movers program targets people that have just moved into your community. Anyone that moves into the routes you select will receive an introductory issue of House to House that is focused on the basics of the Lord’s church, followed a couple of weeks later by a postcard. You should be able to reach them twice before anyone else in the area knows they are there. At the end of each month, we will share the addresses with you so that you can follow up with them, mail them something else, or knock on their door. The cost is just $5 per month and $1 per address. There are usually just a few of these, which are more likely to be good soil since they are new to the area and often are looking for a church to attend. Since the cost is minimal, many churches will mail House to House to a few carrier routes within their community but then mail New Movers to an entire zip code or region.
We draw the data from a couple of different sources: Change of address forms, such as magazine subscriptions and Change of Address forms from the U.S. Postal Service. So, we believe the information is as accurate as it can possibly be. Occasionally, there may be someone who receives an introductory issue of House to House who isn’t a “true new mover” (maybe they changed a magazine subscription from a home address to a PO Box) but there’s certainly nothing wrong with reaching out to them and making contact with them anyway. In order to qualify for New Movers, you would just need to meet the monthly minimum of 1000 issues of House to House (mailed or shipped to you) at least once per year, and then each month new movers are receiving House to House and you’re receiving their names and addresses. You can also cap this at a certain dollar amount if you’d like.